Is Coffee Meets Bagel designed as a hookup site?

Coffee Meets Bagel is designed not as a hookup site but rather as a platform aimed at creating meaningful connections. Launched in 2012 by three entrepreneurial sisters, Arum, Dawoon, and Soo Kang, the app distinguishes itself from other dating services with its focus on quality over quantity. This is chiefly achieved by providing users with a limited number of matches (or "bagels") each day, encouraging thoughtful interaction and consideration. The intent behind this design is to facilitate serious relationships, and the app includes various features to promote deeper engagement between individuals seeking genuine partnership rather than fleeting encounters.