What are people's opinions on Zoosk as a dating service?

People's opinions on Zoosk as a dating service are quite varied. Some users appreciate its user-friendly interface and diverse membership, citing successful matches and enjoying its behavioral matchmaking system, which aims to learn from users' actions to improve match suggestions. Others like the verification process that helps to provide more security against fake profiles. On the flip side, some individuals criticize Zoosk for its subscription-based model with additional cost for premium features, feeling that it can become expensive compared to other dating services. There are also complaints about the difficulty in canceling subscriptions and encountering inactive profiles, which can detract from the overall experience. Like many dating platforms, individual experiences can significantly influence one's perception of Zoosk's effectiveness and value as a dating service.