Why do messages disappear on Ashley Madison?

Messages disappear on Ashley Madison as a feature designed to enhance privacy and discretion, which is a cornerstone of the service's offering. As a platform that caters to individuals seeking private extramarital relationships, it incorporates various security measures to protect its users' identities and activities. One such measure is the automatic deletion of messages after a specific period or under certain conditions, ensuring that sensitive information does not remain accessible indefinitely. This minimizes the risk of exposure and protects users from potential repercussions in their personal lives, reinforcing the site's commitment to confidentiality and user security.