What is the concept or purpose of Established Men?

Established Men is a dating website that serves as a platform to connect younger women, commonly referred to as sugar babies, with older, more affluent men, often termed sugar daddies. The concept behind this service is to create relationships, typically mutual arrangements where the men offer financial stability and lifestyle benefits in exchange for companionship or romantic involvement with younger women. The purpose of Established Men is to cater to a niche audience seeking age-gap relationships predicated on certain economic dynamics, allowing members to engage in consensual and transactional interactions that fulfill their particular preferences and needs.