What type of individuals typically use Ashley Madison?

Ashley Madison primarily attracts individuals who are seeking discreet extramarital relationships. The website markets itself to people who are married or in committed relationships, offering a platform for those looking for romantic encounters outside of their current partnership without wanting to end their primary relationship. While the site does not exclusively cater to married individuals and can be used by singles as well, its notoriety and branding focus on providing a confidential space for those wishing to explore secret affairs. As such, it has garnered a user base that includes a wide range of adults from varying backgrounds who share a common interest in seeking discreet romantic connections.