Why is Ashley Madison considered expensive?

Ashley Madison is considered expensive due to its pricing structure, which caters to users looking for discreet extramarital and relationship encounters. Unlike many other dating platforms that offer subscription models, Ashley Madison utilizes a credit-based system. This means members must purchase credits to initiate conversations, send messages, or utilize certain features on the site. The cost of these credits can add up quickly, especially for active users who frequently engage with others. Furthermore, the site targets individuals who are often willing to invest more in maintaining confidentiality and privacy, which justifies the premium pricing model. Consequently, the combination of the need for discretion and the credit-based system contributes to the perception of Ashley Madison as an expensive service.